Custom campaign and retail designed for Foot Locker Europe. Campaign was part of a large marketing strategy to create a year long effort that included print, ooh, and retail. The campaign was to aide in the launch of exclusive footwear styles, apparel and accessories designed for Foot Locker Europe.
Below you will see how the campaign evovled from the initial pitch, to launching in-stores as well as additional itterations of the campaign through out the year.
campaign pitch: web
campaign pitch: web
campaign pitch: web
campaign pitch: web
campaign pitch: print
campaign pitch: print
campaign pitch: ooh
campaign pitch: ooh
campaign pitch: ooh
campaign pitch: print, product focus
campaign pitch: ooh, product focus
campaign pitch: retail
campaign pitch: retail
campaign pitch: retail, custom campaign bag
campaign build-out, retail space
campaign pitch build-out, retail space
campaign pitch build-out, retail space
campaign pitch build-out, retail space-window
campaign pitch build-out, retail space-window
campaign pitch build-out, retail space-window
campaign launch, in-store
campaign launch, print
campaign launch, print
campaign launch, print
campaign launch, print
campaign launch 2, print
campaign launch 2, print
campaign launch 2, in-store
campaign launch 2, ooh
campaign launch 3, print
campaign launch 2, in-store